Norman Yost, Winemaker & Proprietor
Winemaker/Proprietor Norm Yost graduated from the University of California, Davis with a bachelor’s degree in environmental studies in 1981. When his college roommate graduated from the winemaking program with a job and Norm didn’t have employment, he morphed from a beer drinking football player into a winemaking craftsman. During his 41 vintages in the industry, Norm has worked for diverse wineries in Napa Valley, Russian River in Sonoma County, Margaret River in Western Australia and Oregon’s Willamette Valley. He refined his cool weather winemaking techniques in Santa Barbara County, where he has spent over half of his career. He attributes his vast experience in the industry to the success of Flying Goat Cellars, which he launched in 2000. As the proprietor of his own business, Norm enjoys the freedom to focus on his passion for making vineyard designated Pinot Noir and sparkling wine. He is currently an advisory board member for World of Pinot Noir and Allan Hancock College Viticulture and Oenology Program. He was formerly a board director for World of Pinot Noir, Santa Barbara Vintners and Sta. Rita Hills Winegrowers Alliance, as well as a winemaking instructor at Allan Hancock College.